Drupal E-commerce with Ubercart 2.x

Autoren: George Papadongonas, Yiannis Doxaras
Verlag: Packt Publishing
Erschienen: März 2010
Sprache: Englisch
Beschreibung:

• Create a powerful e-shop using the award-winning CMS Drupal and the robust e-commerce module Ubercart
• Create and manage the product catalog and insert products in manual or batch mode
• Apply SEO (search engine optimization) to your e-shop and adopt turn-key internet marketing techniques
• Implement advanced techniques like cross-selling, product comparison, coupon codes, and segmented pricing
• A step-by-step tutorial with an example-oriented approach with many screenshots to guide you through the book seamlessly